Facebook released a statement after the Thailand tragedy, saying, "There is absolutely no place for acts of this kind on Facebook".
After facing the backlash, Facebook boss Mark Zuckerberg said that the company would take all possible measures to tackle such problems. If they can not use technology to automatically take down such videos then they must dedicate far more money and resources to enable human beings to do so.
His body was found next to his daughter but his suicide was not broadcast, said Thai police.
"This is an appalling incident and our hearts go out to the family of the victim", the spokesperson told Reuters.
The shocking incident comes less than two weeks after a man in the USA state of OH recorded himself on Facebook Live shooting a man to death.
Police said they believe the killing was motivated by a "family feud" and that the father was unhappy with his wife's child from another relationship.
The harrowing footage showed Wuttisan Wongtalay tying a rope to his daughter's neck before dropping her from the rooftop of a deserted building.
Police Col. Jirasak Siemsak said officers were alerted to the crime by those who watched the video and that they responded immediately by going to the location in the video.
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The previous case is still fresh in our memories and there has been another one in which a Thai man took his own daughter's life and streamed it live on Facebook. This latest incident has increased the pressure on Facebook to find a way to deal with inappropriate content more efficiently.
The girl's mother saw the killing on Facebook after relatives found it late on Monday, said The New York Times.
Two clips of the horrific slaughter were available on Facebook for everyone to see for more than 24 hours.
Trairat told the Associated Press that her husband was abusive and that he had spent a couple years in prison before they started dating.
The video remained on his Facebook page for roughly 24 hours after the murder until it was eventually taken down by the website.
This is not the first time a murder or suicide has been streamed live to Facebook.
Three men were recently arrested in Sweden for raping a woman and streaming it live.
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