You'll be able to see things like the number of interactions Facebook received about your online activity, including things like opening an app, adding items to an online shopping cart, and even making purchases. It's still unclear when U.S. users will even see it - it rolls out today only in Spain, Ireland, and South Korea. Basically, Facebook will no longer know which websites a user visits or what they did during their visit.
The feature comes more than a year after Facebook chief executive Mark Zuckerberg first pledged to build a function called "Clear History" at the F8 developers conference. They will then be able to opt out of future tracking, and can disconnect the data from their account.
Facebook said Tuesday it's rolling out a long-awaited privacy feature that will let users clear information from apps and websites they browse outside of the social network.
The social network said if a user clears their Off-Facebook Activity, it would remove the user's information from the data that apps and websites choose to send. A year ago the company was fined £500,000 by the UK's Information Commissioner over the Cambridge Analytica scandal, in which the data of 87 million users was shared with the political consulting firm without consent.
The company defines the data, for example when a clothing website shares information with Facebook on browsing activity of a user, as "Off-Facebook Activity". Facebook admits it expects the Off-Facebook Activity tool to have some impact on its business - most likely that if users take advantage of the tool, the platform will lose ad targeting data. Facing mounting regulatory probes and following that record-setting settlement with the FTC last month, the company is once again trying to show the world that it cares about your privacy.
Labuschagne becomes first 'concussion substitute' in Test history
I know he'd made 70 or so before he copped that first knock ... and I wouldn't be surprised if they do attack him a bit more now. All he was anxious about was that he wasn't going to be able to play his forward defence because his top hand grip was hurting.
Shares of Facebook were down 0.8 percent Tuesday afternoon, at $184.62.
Because Facebook depends on its deep knowledge about us and our wants and desires to target and sell ads, such a feature could lead to changes in the company's overall business model, and its bottom line.
The privacy scandals that prompted the FTC probe catalysed a broad rethinking across Facebook about the data it makes available to third-party apps and the controls available to users. Doing so means that Facebook won't use information gleaned from apps and websites to target ads to you on Facebook, Instagram and Messenger.
To access the tool, go to your Facebook account's settings and click on a section that says Off-Facebook Activity.
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