Emblazoned with a recreation of the historic Marlboro livery of Senna's McLaren racer, this P1 GTR was created by MSO for a McLaren collector over a period of three years. The McLaren Senna is one of the most extreme road based race cars to come out of their factory gates and now Mclaren Special Operations has completed a unique new McLaren P1 GTR bespoke project to mark the 30th anniversary of Ayrton Senna's maiden Formula 1 World Championship.
It's easy to spot, as the P1 features a full livery inspired by the classic white and red Marlboro sponsor theme applied to Senna's 1988 McLaren MP4/4 F1 vehicle. Taking his idea to McLaren's Special Operations (MSO) division a while back, the customer asked for the build of a special vehicle tribute to Senna's very first race for McLaren. It also gets Senna branding on the front splitter and side air intakes on the doors, together with the "Driven to Perfection" slogan.
Brazilian flags displayed on the doors pay tribute to Senna's heritage and instantly recognisable helmet design, while barcode graphics represent Marlboro. Given that the base product his team have improved on was none other than a P1 GTR, we suspect few would argue with that!
McLaren P1 GTR by MSO pays homage to Senna's first F1 championship
The unique contraption has the "full blessing of the Senna family" and also an owner, who calls it "Beco", the nickname gave to Ayrton by his parents.
We shan't guess how much this bespoke commission cost because, frankly, the sky's the limit, but expect it to have commanded a hefty premium over the GTR's £2 million starting price; it took 800 hours to paint the vehicle for crying out loud. Exact power figures haven't been mentioned, but, according to the owner it now offers a "suitably pleasing" increase over the standard P1 GTR's 735kW output (1000PS). Firstly, the vehicle gets a wider front splitter and a pair of front flics, while new bargeboards and a Gurney flap has been installed at the rear. Senna branding on the steering wheel and passenger dash panel is accompanied with a thin red stripe running along the door panels and dash, whilst both driver and passenger sit on Super Lightweight Racing Seats developed for the McLaren Senna, contributing to a weight-reduction regime. Alcantara has also been used for the facia cover panel.
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