Necco wafers have never been one of the biggest sellers in the country, but they are one of the best-known sweets made by its namesake manufacturer - the New England Confectionary Company, the oldest continuously operating candy maker in the country at 170 years old. The Wall Street Journal said the candy has been described as "tropical drywall", "plaster surprise" and "attic citrus."
But, the historic candy company has hit a bump in their journey.
Start your day with the news you need from the Bay Area and beyond. rnSign up for our ew Morning Report weekday newsletter. The site's owner tells the paper that callers have sounded "shocked", "scared", and definitely "not happy about it".
In response to the announcement, sales of NECCO's chalky candy wafers - which typically get (at best) mixed reviews - increased by 63% as orders poured in from panicked sugar fiends across the country.
Commonwealth Games 2018: Akani Simbine stuns Yohan Blake to win 100m gold
Yet, last night a botched start saw Blake struggle to find his stride, giving up valuable ground to his competitors. After crossing the line, the 31-year-old did two push-ups on the track and grinned at the TV camera.
Necco could not be immediately reached for comment.
But if the factory in Revere closes, almost 400 jobs will be lost. As of 2011, Necco had about 500 employees, the Globe reported.
The Massachusetts-based New England Confectionary Company, also called Necco, is the maker of various old-fashioned candy classics, such as Sweethearts, Mary Janes, Candy Buttons, Squirrel Nut Zippers - and the Necco Wafer.