Black Panther: On track to gross $100 million in debut sales

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The number doesn't come as a huge surprise considering that it is a Marvel Studios film. One of these is presumably the technology that allows T'Challa to wear the Black Panther suit, because later on we glimpse Killmonger wearing his gold version of the suit and engaging the Avenger in battle.

Chadwick Boseman stars in the ad with Letitia Wright who plays his sister Shuri and Janeshia Adams-Ginyard, Marija Abney and Zola Williams, who play three members of the Dora Milaje team of Wakandan special forces. According to reports, Black Panther sold more tadvance tickets than Marvel's Captain America: Civil War with $179 million in sales during its 2016 opening. When two foes conspire to destroy Wakanda, the hero known as Black Panther must team up with C.I.A. agent Everett K. Ross and members of the Dora Milaje, Wakandan special forces, to prevent Wakanda from being dragged into a world war.

"Black Panther" arrives in theaters on February 16. The special project vehicle features include a bulletproof chassis, a Black Panther mask inlay on the hood, a pulsating underbody glow and panther's claw-inspired side view mirrors.

Lexus and its affiliation with Marvel Comics has its LS 500 F Sport feared in the new Black Panther movie
Lexus and its affiliation with Marvel Comics has its LS 500 F Sport feared in the new Black Panther movie

Lexus marketing vice president Cooper Ericksen told Ad Age that the ad from Walton Isaacson is looking to open up the brand to a wider audience than it has previously catered for.

The first ever Black-led superhero movie for the studio has already got people talking, and we've seen some pretty epic trailers released as we gear up for February.

The 2018 Lexus LC 500 will be available to purchase this spring with a starting price of $92,000. The Marvel-Disney film is expected to open in the $120 million to $150 million range in the USA over the four-day Presidents Day weekend, according to Deadline.

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