Hero 6 Black and Fusion, the new devices presented today by GoPro

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The Hero6 captures 4K video at 60fps (finally!), 2.7K at 120fps and 1080p at a whopping 240fps, performance which doubles the frame capture rate of its predecessor. There's a built-in gyroscope, accelerometer, and Global Positioning System. It will be interesting to see if shareholders and consumers welcome the new product, as GoPro has had a bumpy ride since becoming a publicly traded company in 2014.

GoPro, Inc. (GPRO) has the market capitalization of $1.69 Billion. Over the last quarter, insiders sold 51,344 shares of company stock worth $542,205.

GoPro will held its event on Thursday, 28 September at 9am PST in San Francisco, California. "We celebrate the moment".

With Fusion and Hero6, GoPro has some compelling new camera offerings this holiday season. The Hero6 is available now for $499.

GoPro also has a few new accessories to go along with the Hero56 Black - a new tripod-handle-extension pole called the Shorty for $59.95, a $39.95 floating Handler hand grip, and a $39.95 floaty Bite mount for divers and snorkellers. Quik Stories an app feature that makes it easy to share short videos of your activities.

Fusion has two lenses, one in the front and one in the back.

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If this all sounds rather standard nowadays, the GoPro Fusion does something quite distinct that should help set it apart from competition, "OverCapture". It has stabilization built into the camera. A camera can capture a full 360 video, then within the app you can pull the perspective you want into a 2D video by using your phone as a control.

GoPro Fusion was sent out to select pilot testers at the end of summer 2017, to get feedback on features and performance from various 360-degree content creators. That's where GoPro's new Fusion 360 comes in with a "new creative idea" that will change the world of photo and videography as we know it.

Additionally, the analyst urges investors to look past GoPro's Fusion camera as more than just "niche", placing tremendous value on the "innovative" software that could pay off, going as far as to claim: "Fusion is the future, a device that goes beyond mobile".

Besides that, the HERO6 Black also features what GoPro says is the most advanced electronic image stabilisation ever on a HERO camera. And it uses a GoPro custom-designed GP1 processor.

Focusing on their storytelling approach, GoPro also included 5GHz WiFi for faster footage offloading speeds. The GP1 chip leverages computer vision and machine learning to automate the settings and analyse visual scenes and sensor data to churn out automated QuikStories. There's a new Watch feature automatically keeps the Karma Controller in frame while hovering in place. It lets you get aerial shots of yourself as you're living your active or (in my case) not so active life. Eight analysts have rated the stock with a sell rating, eleven have assigned a hold rating, three have given a buy rating and one has assigned a strong buy rating to the stock.

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