Reese won the Olympic gold medal in the same stadium five years ago.
But what must make this loss so humiliating is that an "old man" upstaged him too.
Gatlin beat Usain Bolt last weekend, and, sure enough, the Prime Minister of Jamaica, Andrew Holness, outraged at Bolt being robbed of a golden swansong, demanded life bans for drug cheats. Justin Gatlin clocked in 9.92 seconds while USA's Christian Coleman registered 9.94 seconds to spoil Bolt's 9.95 seconds and his farewell party.
Usain Bolt's finish line photos were nearly always the same. But this did not stop me from imputing guilt by association in "Doping Charges Strike Usain Like a Lightning Bolt", February 3, 2017.
"There are no words to describe how I am feeling", said Bolt.
This time, when Bolt speeds down the stretch for the final time in hunt of a fifth straight World Championships gold in this event, it's nearly expected that he will have closer company.
Bolt still has one more chance to go out with a bang, as he's expected to anchor Jamaica's 4x100 relay at the World championships on Saturday.
No golden ending as Farah signs off with Worlds silver
It's not an excuse, but it took a lot more out of me than I realised. "I have to focus on myself". Farah will run in Birmingham next Sunday before ending his track career in Zurich.
Though van Niekerk could eventually prove to match Bolt's ability, his reserved personality means he'll likely never reach the heights of Bolt's legendary persona.
It was the first time Bolt had been beaten at a major championship since the 4x100m relay at the 2007 worlds in Osaka. Whatever the case, I remarked on Bolt's guilt by association with his Jamaican teammates in "Drugs as Rampant in Track as in Cycling", July 16, 2013. He was one of five Jamaican sprinters at their 2009 national championships who apparently all had colds at the same time, which, they claimed, led them to use a nasal spray which included the banned stimulant tests picked up. As always, Bolt delivered.
Speaking to PTI on the sidelines of the ongoing World Athletics Championships, the International Association of Athletics Federations (IAAF) chief said tackling doping should remain the sole prerogative of sports bodies. "We've been battling for years and he finally got one (gold); yes it's at the end of my career but I have to show respect and where respect is due", added the Jamaican, who insisted his legacy remains intact. "It's ridiculous. Who cares?"
Asked how he felt about the crowd's reaction in London, Gatlin told CNN, "It leaves me scratching my head".
Gatlin ran the second leg for the U.S. team, led off by Mike Rodgers, another dope cheat, BeeJay Lee and Coleman on anchor. That he's the world champion today is an undeniable testament to his (natural) talent and hard work.
As Coe put it, what the crowd is going to miss is the personality, an athlete with humor, good grace as well as nearly insurmountable sprinting achievements.