Facebook plans ads on all its platforms, including WhatsApp

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The advertisements will resemble those already present on the main platform's News Feed, or those you can see on Instagram.

According to a report in ReCode, Facebook has determined that it can't put more ads into users' feeds without harming their experience.

Facebook revenue growth was expected to throttle back "significantly" this year as the social network runs out of room to post ads, Facebook's chief financial officer David Wehner said during an earnings call with analysts.

Facebook quarterly profit in the first three months of this year surged as its ranks of monthly users swelled, but the firm warned of rising expenses and slowing revenue growth.

This doesn't mean Facebook's business won't continue to grow.

Marketplace was launched by Facebook last October in countries like the US, UK, Australia, and New Zealand on mobile. That's a lot of fresh eyeballs.

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However, there are many spammers out there who are trying to fool users who don't know about this. The ads will be seen on the front page while you open the app. The company is even paying video publishers to make TV shows for Facebook.

Facebook told last week it tried advertising on Messenger app on a global basis.

It started testing ads in Marketplace, its Craigslist-style shopping section for buying or selling used goods, yesterday.

"Messenger ads offer developers and businesses a way to use Facebook targeting to extend their reach to people around the world", Facebook claims. One such recent experiment saw the arrival of a new version of the timeline for some users via a rocket icon in the Facebook app. For that, Facebook has its own Advertisements. Or at least that's the hope.

Ads will be displayed on the home tab of the Messenger app, Facebook said, adding that users clicking on the ads will either be taken to the advertiser's website or to a chat window where they can interact with the brand.