Last male white rhino joins Tinder

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That's why the wildlife conservancy in Kenya has done something a little unusual for the rhino called Sudan: They've posted his dating profile on Tinder.

According to his Tinder bio, Sudan likes eating grass and rolling in mud.

Sudan is 6 feet tall and weighs 5,000 pounds (2,268 kg). Northern white rhinos are classified as critically endangered species.

Sudan was unable to mate with the only two other surviving female white northern rhinos, leaving his chances of natural reproduction at zero.

The world's last male northern white rhino has joined the Tinder dating app as wildlife experts make a last-ditch breeding effort to keep his species alive.

Sudan is a handsome older man, but at 43 years old, he spends a good portion of his day-actually, all of his day-under armed guard. "Should any funds remain after success or failure, then the committee set up to safeguard the northern white future will reinvest those monies into protecting the world's remaining rhino species".

'We are optimistic given Sudan's profile will be seen on Tinder in 190 countries and in over 40 languages'.

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It says further, "I don't mean to be too forward, but the fate of the species literally depends on me".

CORNISH: Since Sudan can't breed normally, Ol Pejeta is turning to in vitro fertilization technology. "But it's never been done in rhinos", Vigne says.

"When he first tried to mount the girl, the rangers guided him... but it is hard with a rhino", Sampere said.

In the weeks and months that followed, the animals showed a lot of mating behavior, but unfortunately the two females didn't get pregnant.

Tinder users who swipe right on Sudan's profile are directed to a donation page.

So rather than giving him Viagra, conservationists hope instead to raise around $10 million dollars in cash for an artificial insemination program that would ensure the species' long term survival. "They used to be prolific across Northern Africa and have been reduced [to three] by poaching due to the demand of its horn", Vigne said Wednesday, noting that the price of a rhino horn, per kilogram, was higher than gold in the worldwide market and almost the same price one would pay for an equivalent amount of cocaine.