When that did not work, they offered $800 per seat.
By Tuesday afternoon, nearly two days after the Sunday evening events, Munoz issued another apology. He has promised to review the airline's passenger-removal policy.
Munoz said he felt "ashamed" of the incident which was video-recorded and went viral.
Chicago Aviation Commissioner Ginger Evans will also speak.
It looks like the bloodletting at United Airlines has only just begun with revelations Wednesday afternoon that David Dao, the Kentucky doctor at the center of the maelstrom that has seen the airliner widely condemned, filing court papers in preliminary legal action.
Reports nbcnews: 'David Dao filed an emergency "bill of discovery" against the carrier in Illinois State Court demanding that evidence documenting Sunday's "re-accommodation" aboard a Kentucky-bound plane be "preserved and protected". His lawyers in IL released a statement saying in part, 'The family of Dr. Dao wants the world to know that they are very appreciative of the outpouring of prayers, concern and support they have received'.
North Korea threatens 'merciless response' to any United States provocation
In response to the most recent missile test, the US routed a naval strike group to the Korean peninsula as a show of force. Separately on Twitter he expressed confidence China, Pyongyang's sole ally, would "properly deal with North Korea".
In a letter to employees on Monday, Munoz did not apologize to Dao and defended the airline's actions, saying Dao had been "disruptive and belligerent" in refusing to leave the plane when he was asked to by crew, leaving the staff with no choice but to call aviation security officers for help removing him.
United Airlines (UAL)'s mishandling of an overbooked flight - the kind of routine problem carriers deal with every day - is useful in one respect: It offers other companies a textbook example for how not to handle a sensitive PR issue, especially in the age of social media and instantaneous mobile communications.
Video of Sunday's incident taken by other passengers and showing Dao being dragged up the plane aisle and with a bloodied mouth circulated rapidly, causing public outrage that was not calmed by the airline's initial response. One of Dao's five children, Pepper, 33, described him as a "wonderful father" and "loving grandfather" who had been returning from vacation in California.
Three of the officers involved in the incident have been placed on administrative leave, according to the Chicago Department of Aviation.
The incident is also under review by the US Department of Transportation.
"We are not going to put a law enforcement official to take them off", United Airlines CEO Oscar Munoz said in an ABC News interview that aired Wednesday. The four top-ranking members of the Senate Commerce Committee asked the airline and Chicago airport officials for more information about what happened.
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